Ulla Popken turns 35

Ulla Popken anniversary celebrations: with a new logo, a revival collection and a clear statement on the brand’s history and future.

Ulla Popken Logo
We're not only celebrating the brand anniversary with the HER STORY Collection, but also a brand-new Ulla Popken logo. We are relaunching parts of our first collection from 1987 in memory of our founder, one of the great pioneers for equal rights for all women in terms of style and fashion. We hope that you enjoy re/discovering them.


Not too long ago, women who wore size 42 usually bought clothes at fashion stores for expectant mothers. For Ulla Popken, this was an unacceptable situation. She launched her own label, overcoming previously existing attitudes and concepts. This innovative approach to fashion gave women the opportunity to decide what was normal, and to be themselves. That’s the history and future of #FashionEquality


We love people - of all colours and shapes. The clothing we design for them focusses on their individual style and taste. With an eye for everything that is fresh and new. Be a part of our fashion world!
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